Dubai

Investment opportunities against the backdrop of closer economies ties between Russia and the UAE was spotlighted in ‘Russia Beyond the Headlines’ (RBTH), a supplement from the publication house of Rossiyskaya Gazeta. It is the first title brought out by the latter in the UAE and distributed through Gulf News (for the English language version) and Al Khaleej (in Arabic).

“We publish supplements in 22 countries and such influential newspapers like The Wall Street Journal, The New York Times, The Washington Post, The Daily Telegraph, Le Figaro and others are among our partners,” said Eugene Abov, the supplement’s publisher and deputy general director at Rossiyskaya Gazeta. “But the project could not be considered truly global without such an important geopolitical region as the Middle East.”

Gulf News’ managing editor, Mohammed Almezel, sees it turning into a win-win situation. “We are proud to be partners with RBTH, which is an attractive, well-researched and well-written product that is, in my opinion, an essential read for all those who want to know about Russia.

“Russia is a great power and an increasingly active player in our region and it is important to have a media bridge — such as RBTH — to close the information gap between the people of this region and Russia.”

‘Russia Beyond the Headlines’ began publishing supplements on leading world media platforms from 2007. Today its portfolio includes 29 newspapers in 14 languages across 22 countries. The circulation has crossed the 11-million mark and calls on an audience of more than 32 million.

The circulation of the latest supplement — which also had a special report on Russian space exploration — is about 270,000 and will be available across the region as well as Pakistan. “We decided to enter this region through the UAE — this country combines both eastern and western traditions,” said Abov.