Dubai: Needy families living in the UAE will receive free maintenance for air conditioners through a new endowment initiative.

The initiative has been launched by Technical & Trading LLC, a member of the Easa Saleh Al Gurg Group. Applicants can contact the company directly to apply for the endowment.

This initiative is in line with the ‘Global Vision for Endowment’, which was launched by His Highness Shaikh Mohammad Bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai.

The concept of maintenance endowment was chosen in coordination with the Mohammad Bin Rashid Global Centre for Endowment Consultancy (MBRGCEC) to strengthen utilisation of endowment through innovative applications that are not necessarily confined to traditional frameworks, the company said in a press release.

Based on this initiative, Technical & Trading will receive the Dubai Endowment Sign launched by Shaikh Mohammad from MBRGCEC in recognition of their contribution to the community as a model for private sector enterprises.

Abdullah Al Gurg, Group General Manager of Easa Saleh Al Gurg Group, said: “We have chosen air-conditioning maintenance as we believe that this is a critical component of comfort for needy families living in the UAE. The Group hopes more companies in the private sector will seize such opportunities that make effective contributions to the betterment of the community.”

Dr Hamad Al Hammadi, Secretary-General of the Mohammad Bin Rashid Global Centre for Endowment Consultancy, said that the website www.MBRgcec.ae is ready to receive enquiries from all interested individuals and organisations wishing to obtain the Dubai Endowment Sign.

The Centre will also provide the necessary consultation to public and private institutions in promoting contribution by the Dubai Endowment Sign, which helps build a range of services that address the most important needs of the community.