Dubai: UK-based smartphone brand Fly aims to double its global sales to 17.5 million units compared to nine million last year, the company chief said.

Suresh Radhakrishnan, group CEO of Fly, said that the company was largely based in Russia, Commonwealth of Independent States and in some parts of Europe last year.

This year, “we are going in a big way in Europe and Middle East this year. We will be entering Turkey in March and into Africa. No plans to enter the Far East at the moment,” he said.

“I am absolutely confident of becoming number one brand in Russia this year. The gap between us and Samsung is very small. Samsung has a 19 per cent market share and we have a 15 per cent market share while Apple has a 10 per cent market share,” he said.