Dubai

The 3D technology never dies; it faded away for the past two years due to the slow technological developments and to the growing popularity of ultrahigh-definition or 4K TVs.

At CES (Consumer Electronics Show) 2011, LG, Toshiba and Sony unveiled glasses-free 3D TV prototypes for the first time and later from Samsung at this year’s CES.

It is coming back to make impressive strides with the technology.

Dubai-based Aries Group has launched the world’s first glasses-free 3D TV in 4K format, seven-inch 3D tablet and 3D smartphone.

“The Lenticular technology was launched some time back but it was so expensive, around $20,000. It was difficult to bring it to the consumer segment at that time, so it was only used for advertising sector,” Sohan Roy, CEO of Aries Group, told Gulf News.

Lenticular, a lens technology that is used for 3D displays, is used to produce images with an illusion of depth or to change or move the images when viewed from different angles.

“We worked on the technology with the Dutch company – Dimenco – to reduce the prices. Now it will cost twice the price of the current TV,” he said.

Aries is launching TVs with sizes from 40 to 60 inches and the mass production will be available only after four months.

“We are taking pre-orders now. The 3D technology did not take off as expected because of the health risk associated with wearing the clunky 3D glass and all members of the family cannot watch at the same time,” he said.

Existing TVs can also be converted to glasses free but the technology for shifting 3D content to glasses-free 3D TVs is equivalent to the price of the TV.

“Any existing display devices can also be converted to glasses-free 3D in two weeks. It is made from China,” Roy said.

According to research firm Research and Markets, the global 3D TV market will grow at a rate of 15.4 per cent during 2013-2018 as the market is witnessing an increase in 3D content broadcasts and with the emergence of 4K resolution technology.