NBA superstar Lebron James teams up with Barbie for new Ken doll

Christian Borbon

History once again

Basketball legend LeBron James has made history once again—this time, as the first professional male athlete to have his likeness featured as a Ken doll.

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New 'Kenbassador' series

Mattel Inc. unveiled the LeBron Ken doll, launching the toy manufacturer's new “Kenbassador” series.

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First male athlete with a Ken doll

James is not only the first athlete to be reimagined as a Ken doll but also had a hand in the creative process.

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Decked out in style

The jacket features “LJ” on the left chest, his iconic number 23 on the right sleeve, and patches representing Ohio and a crown

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'We are family' tribute

He wears a T-shirt with the message “We Are Family,” a tribute to the LeBron James Family Foundation

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Standout accessories

A golden timepiece and Beats headphones elevate Lebron James's Ken doll style

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Nike Terminator High sneakers

On feet, the doll wears blue and black Nike Terminator Highs

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'Got me a mini me'

LeBron James shared his excitement on Instagram, posting, “Got me a mini me!! Beyond cool and truly an honor to be part of the @barbie and @mattel fam — inspiring the next generation, one doll at a time!

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