Louis Vuitton presented its collection on an extravagant runway created in the courtyard of the Louvre museum.
Louis Vuitton presented its collection on an extravagant runway created in the courtyard of the Louvre museum. Image Credit: Instagram @louisvuitton

Neo-Scandinavian fashion house Rains opened the proceedings on Day 3 of Paris Fashion Week Men’s, with its collection of lifestyle outerwear adding a certain practical element to the show.

Louis Vuitton, however, has little concern for the practical. The Iconic French brand presented its new collection in the Louvre courtyard, with a runway right out of Willy Wonka’s Chocolate Factory. The dynamic show is Louis Vuitton’s first since the company’s legendary designer Virgil Abloh died last November.

With a Kendrick Lamar performance dedicated to Abloh’s memory, Louis Vuitton’s extravagant presentation was attended by A-listers like Naomi Campbell, Justin Timberlake, and Jessica Biel. It was soon apparent the vibrant setting was matched the collection which became increasingly more playful and colourful as the models walked out.

Issey Miyake, too, brazenly embraced colour, with bright yellows, reds, greens and blues contrasting the otherwise somewhat reserved and classical cuts for the relaxed tops and bottoms.

Other highlights on Day 3 of Paris Fashion Week Men’s include Rick Owens, Chinese designer Sean Suen, Amiri, master-tailor Yohji Yamamoto, Dries Van Noten, and AMI.

Day 4 of the Paris Fashion Show is likewise packed with menswear to look forward to tomorrow, from the likes of Paul Smith, Junya Watanabe, Dior Homme, Officine Générale, as well as Comme des Garçons. See you then!