Life & Style | General

Common man: Mooch ado about nothing

Making his debut in XPRESS this week, Mooch will represent the dreams, aspirations, troubles and, sometimes, even the foibles of the average Dubaiite

  • Mazhar Farooqui, Deputy Editor
  • Published: 19:51 September 1, 2010

  • Image Credit: Xpress/Danesh Mohiuddin
  • Mooch will be the voice of the common man.

Dubai: Meet Mooch, a slightly frazzled family man, with square-rimmed glasses, a receding hairline and a moustache so thick and dense you could lose a camel in it. An exaggerated bow-tie is his only fashion accessory – unless you want to count the tennis shoes that grace his feet.

No one seems to know exactly how long Mooch has been living in Dubai, though some claim he’s been here since the time the Palm was a just a tree and Atlantis was still a myth.

So, what’s special about this guy? Nothing, really. Mooch is just your Average Joe, except that he has this uncanny habit of landing himself in awkward situations that most of you would identify with — and most certainly laugh at. Mooch will be the voice of the common man.

Love him or hate him, you just won’t be able ignore Mooch. In the weeks to come, this endearing character will draw your attention to a host of issues related to your city.
Let us know what you think of him. Your feedback is important. Send them liberally at

Lifestyle & Entertainment columnists
  • Russell Hemmings
    The Hemmings way

    Life coach Russell Hemmings on fears, anxieties and the human psyche demystified

  • Gaby Doman
    Gaby Doman: Notes to myself

    The everyday ups and downs of being a modern woman, according to this globetrotter

  • Uma Ghosh Deshpande
    The Dubai Insider

    TV personality Uma Ghosh Deshpande guides you through the city’s society gatherings and stories

  • Pratyush Sarup
    Design diary

    Dubai-based interior designer Pratyush Sarup lets us in on the world of design

  • Bharat Thakur
    Yoga for you

    Bharat Thakur guides you through practices and wisdom of this ancient science of exercising

Life & Style editor's choice
  • boy drinking milk
    Does milk do a body good? Maybe not

    Contrary to the widely held belief, it makes the bones more prone to fractures and shortens lifespans, especially among women, a study finds

  • Katherine Boo
    ‘I’m better when I have a purpose’

    Katherine Boo: How it feels to see Mumbai slum residents she lived with have their stories told on stage in London

  • city unclaimed 2
    Engaging with urban spaces

    Gigi Scaria’s public-art projects speak of the times and places we live in — from the deep-seated problems facing a megacity like Delhi to a folklore that is heard on the Arabian Sea shores

  • Roots exhibition view Nov 2014
    Thoughts on nature

    The destruction of our environment, and the cycle of energy and life are the themes that run through a joint exhibition by two Iranian artists

  • Copy of 20141110-AMX-TECH-IRAN104
    In Iran, a taste of Silicon Valley

    Tehran is now home to a growing tech ecosystem with start-ups despite the significant challenges