Dubai: Jumeirah Group said average occupancy levels at its Dubai-based hotels and resorts reached 90 per cent over the recent festive season.
"During the festive period from 20 December to 10 January, Jumeirah's beachfront resorts, which include the Madinat Jumeirah, Jumeirah Beach Hotel and Jumeirah Zabeel Saray, saw average occupancy surge to 90 per cent.
Revenue per available room [RevPAR], the hospitality industry standard for measuring hotel performance, stood at Dh2,600," Jumeirah Group said in an emailed statement yesterday.
The Burj Al Arab, one of Dubai's best-known landmarks, recorded average occupancy of 80.7 per cent during the three-week period and RevPAR of Dh7,284. The revenue measure is up 6 per cent over the same period last year, Jumeirah added.
"The results reflect the continuing growth of Dubai as a holiday destination, the loyalty of visitors from traditional markets and a surge in interest from new areas, particularly Asia," the company said.