Dubai: du on Sunday launched Social Media Awards. Social Media practitioners can nominate their initiatives for the awards through www.du.ae/awards, until November 20. The Social Media Awards aim to achieve multiple objectives such as engaging with the youth and encouraging them to contribute positively to the UAE community through Social Media,; driving patriotic behaviour among the youth and instill a sense of belonging to the UAE and its leaders; showcasing positive practices by active community members on Social Media and; rewarding and celebrating role models who have contributed to driving positive change within the UAE.
A specialised judging panel will evaluate the entries based on iInnovation, social media reach and engagement, community impact, awareness and public engagement, and type of social cause.
The evaluation will be conducted in complete transparency and with neutrality by an independent panel of experts in accordance with criteria reviewed by consultants in this field. More details will be available at a later stage.