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Mega fashion fiesta at DSS

Local designer Zahra presents collection on the inaugural day.

  • Staff Report
  • Published: 23:41 July 25, 2008
  • Gulf News

  • Models showcase designer Zahra's collection during the launch of Dubai Fashion Fiesta at World Trade Centre in Dubai on Thursday.
  • Image Credit: Vazhisojan/Gulf News

Dubai: A host of fashion celebrities and the collections of international designers contributed to the glamorous launch of the DSS 2008 mega event -Dubai Fashion Fiesta at the World Trade Centre.

The opening on Thursday was attended by Laila Suhail, chief executive officer of Dubai Shopping Festival Office, and witnessed the presence of local, regional, and international media.

"Dubai Fashion Fiesta is not just a summer fashion event in Dubai but a prominent fixture among high-profile fashion events held annually," said Laila.

"The presence of international designers and their latest collections in this event gives credence to the fact that Dubai is the regional hub for fashion in the region," she added.

The collections of prominent international designers Noor Ishak and Ritu Kumar, and award-winning local designer Zahra Mohammad, marked the opening day of the event.

Falguni and Shane Peacock, Deeya Nanda and Jessica Joyce will present their collections today.

The Falguni and Shane Peacock brand started retailing in India in 2002 and is today available in major fashion capitals such as London, Dubai, Athens, Hong Kong, Singapore, and New York. Dutch fashion designer Jessica Joyce is an explorer in the field of contemporary women's wear. Deeya Nanda is a young graduate from Central St. Martins and the London College of Fashion.

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